A witty, inspiring, and fun-to-read book that will help you see the connection between current best practices in selling and your own personal journey to becoming an 800-Pound Gorilla – a more dominant player -- in your own sales career.

"Talk about a book that will help you separate yourself from others and allow you to dominate your market – this is it!  Bill Guertin's passion for sales shines through as he has bundled Risk Taking, Creativity, Capitalizing on Opportunities and the understanding the Customer Value Proposition all into one of the most enjoyable and effective sales books.  An awesome read that is loaded with real life motivational applications to everyday sales."

 - Joe Clark, Vice President of Ticket Sales & Services, San Antonio Spurs (NBA)