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Bill Guertin - Chief Enthusiasm Officer, The 800-Pound Gorilla (815) 932-5878
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Become the Dominant Player - the "800 Pound Gorilla" - in what you do!
The term "800 Pound Gorilla" is used in the business media to describe a company that's so overpowering and dominant in their category, it's hard to compete with them. Our goal is to help you become a more "dominant player" -- an 800-Pound Gorilla -- in your own business category.
Our clients are companies that want to become more successful in selling, serving, and leading others. Many professional sports teams from the NBA, NHL, Major League Baseball and Major League Soccer work with us to help improve their team’s sales and service departments through dynamic learning workshops. Many associations and conference directors have hired us to deliver keynotes, workshops, seminars and retreats that motivate, inspire, and energize.
We will help you become a more dominant player in YOUR jungle! Take a look at the many articles and resources here, or contact us to discuss your specific needs by clicking here.
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"Bill has consistently demonstrated to us his passion for customer service and his ability to motivate our staff. His programs are highly creative, and delivered with tremendous positive energy." - Michael O'Gorman, Regional President Centrue Bank, NA
"Bill's presentation was crafted perfectly to our particular needs. He has given our staff a ton more confidence, and we're making and closing more sales calls as a result." - Jeff Potter, President/GM Fort Worth Mad Ants, NBA Development League
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To view Bill's large library of FREE articles and information, click here.
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Bill's book -- Reality Sells: How To Keep Customers Coming Back Again and Again by Marketing Your Genuine Story
GOLD MEDAL WINNER , Sales Methodology - 2008 SALES BOOK AWARDS
The new language of success in business has a name: Authenticity. If you're not seen as real by your customers, you won t be seen or heard at all. So how do you find and exploit the story that's genuinely yours?
In Reality Sells, Andrew Corbus and Bill Guertin reveal the Four Laws of Authenticity, with specific examples of how successful companies worldwide are using these Laws to reap the benefits of telling it like it is. Using engaging stories and simple guidelines, Corbus and Guertin deliver a blueprint for you or your enterprise to find its genuine story, how to market that story to the buying public, and how to transfer that story to the front-line staff in charge of delivering the promises you re making.
For the entrepreneur, small business owner, or anyone that's presenting a product or service today, Reality Sells is the antidote for selling like everyone else.
"A great read laced with real-world wisdom and sound, practical advice on how to market yourself and your company authentically. A tremendous asset for helping business owners focus on what their story should be, and how to make sure that everyone the front lines is telling the right story to customers." -- Jason Jennings, worldwide best-selling business author of Less Is More and Think BIG, Act Small
Learn more about Reality Sells by clicking here!
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